This rebrand was inspired by the client wanting to open up his services to reach a wider audience.
They originally only marketed their upholstery services to the marine industry, but realised the potential to advertise general commercial and residential projects.
The client wanted to stick with the traditional iconography of a needle and thread so we developed a modern and eye catching icon and teamed it with some strong, bold and eye catching fonts. We decided to include a tagline within the main logo to enforce and relay their updated range of services.
A rebrand can really increase the perception of your brand and get the attention of a wider audience!